Kelley Library

The Einstein effect, how the world's favorite genius got into our cars, our bathrooms, and our minds, Benyamin Cohen

Label
The Einstein effect, how the world's favorite genius got into our cars, our bathrooms, and our minds, Benyamin Cohen
Language
eng
Bibliography note
Includes bibliographical references and index
resource.biographical
contains biographical information
Index
index present
Literary Form
non fiction
Main title
The Einstein effect
Nature of contents
bibliography
Responsibility statement
Benyamin Cohen
Sub title
how the world's favorite genius got into our cars, our bathrooms, and our minds
Summary
"Albert Einstein's face is still one of the most recognizable in the world and he's widely considered to be the first modern-day celebrity. While many of his discoveries continue to define our daily lives, it's not just his genius that continues to shape our world. Today, more people know Einstein as an icon rather than a theorist--decades after his death, he's a celebrity with a massive online following. The Einstein Effect shows all the ways his influence is still with us today--in our systems and in our culture. Interspersed between chapters on his long-lasting scientific legacy, author Benyamin Cohen (the mind behind Einstein's Twitter account!) also tells the story of how Einstein became an unlikely social media figure and pop culture icon in the modern age."--, Provided by publisher
Table Of Contents
Einstein tweets -- Stealing Einstein's brain -- Flying, driving, and surfing with Einstein -- Einstein and E.T. -- War and Peace... and Einstein -- Einstein's miracle year -- Brand Einstein -- Einstein and time travel -- Einstein life hacks -- With a name like Einstein -- Einstein and pop culture -- Einstein in the age of fake news -- Preserving Einstein -- Einstein and the next generation
Classification
Content